The discussion will feature Raj Sabharwal, founding partner at Glass Revolution Imports. The talk will be moderated by Sid Patel, CEO of Beverage Trade Network and USA Trade Tasting. In this talk, Raj will share with brand owners how to effectively find, pitch, and work with USA Spirits Importers.

When: February 6, 2024, 10am to 11am EST 

Where: Zoom Link (Online) 

Title: How to pitch to a spirits importer?

The details of the talk will include how to find importers, what to cold email them, what should your presentation deck include, how to ask for a close, set up and timelines to get started in America, how to do a brand launch with your importer, what does first one year of partnership and support look like, how to work with your importer to expand local state distribution and penetrate in US market.

You can RSVP for the webinar. Once you RSVP, USATT will send you the Zoom call details. Attendees will also be able to ask Raj or Sid direct questions as there will be a 10-minute Q and A. You must register before January 31, 2023, to get into this webinar session.

Get ready for a truly exceptional experience at USATT 2024 on May 22-23, 2024! The USATT 2024 event promises to be the paramount gathering for the beverage industry, offering a plethora of exciting mini-events designed to enrich your industry knowledge, tantalize your taste buds, and provide unique networking opportunities for brand growth and visibility.

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