USA Trade Tasting (USATT) is a truly national event, drawing industry professionals from all across the United States, but a significant number of attendees hail from the Midwest region, one of the fastest-growing beverage markets in the country. From importers and distributors to retailers, bar owners, and sommeliers, USATT attracts key decision-makers looking to discover new brands and expand their portfolios.

While visitors from New York, California, Texas, and Florida remain a staple at USATT, the Midwest market is a major focal point. With Chicago serving as a central hub for wine and spirits distribution, many top-tier distributors and wholesalers from Illinois, Michigan, Ohio, Indiana, Wisconsin, and Minnesota will be in attendance.

Beyond distributors, retail buyers from Midwest chains will be present, seeking high-quality products for their growing customer bases. Many independent retailers and on-premise buyers from Chicago’s thriving hospitality scene, as well as key markets in Milwaukee, Indianapolis, Minneapolis, and St. Louis, will also be exploring USATT for the next big thing in beverages.

With such a strong Midwest presence, USATT provides an unmatched opportunity for beverage producers to connect with key industry players in this high-potential region. Whether you’re looking to break into the Midwest market or expand your reach nationally, this event is the ideal platform to network, showcase your products, and establish lasting business relationships.

There will be 100 exhibiting companies. Only a few sports are left to become an exhibitor. Brands are encouraged to become an exhibitors now and get involved.

Notable Companies Attending USATT 2025

A diverse array of companies has registered to attend USATT 2025, representing various sectors of the beverage industry. Here are some of the notable attendees:

- Brands of Portugal: Specializing in unique wines and spirits from Portugal.

- Bruno Lafon Selection: Offering a curated selection of fine wines.

- Coastal Pacific Wine & Spirits: A key player in wine and spirits distribution.

- Credo Imports LLC: Sourcing small-batch, high-quality wines from Europe.

- DineAmic Hospitality: Known for creating dynamic dining and entertainment experiences.

- Diniz Cellars: A California-based importer focusing on handcrafted Portuguese wines.

- Gibsons Restaurant Group: A staple in Chicago's dining scene with a legacy of excellence.

- Glass Revolution Imports: Introducing innovative and artisanal spirits to the market.

- Grogg Wine Distribution: Dedicated to providing a diverse wine portfolio.

- Hogsalt: A collective of restaurants offering unique culinary experiences.

- La Shikis Mexican Spirits: Bringing authentic Mexican spirits to a broader audience.

- Lettuce Entertain You Restaurants: A Chicago-based restaurant group with a variety of concepts.

- Levy: Specializing in premium sports and entertainment dining.

- Maggiano's Little Italy: Known for classic Italian-American cuisine.

- Parsons Fine Imports: Importing fine wines and spirits from around the world.

- Scofflaw Group: Celebrated for craft cocktails and innovative bar concepts.

- Skurnik Wines & Spirits: Distributing fine wines and spirits with a focus on quality.

- Tuscany Wine Imports: Specializing in Italian wine selections.

- Upward Projects: Creating inspired restaurants rooted in local communities.

- V + G Imports aka Cocijo Mezcal: Importing traditional Mexican mezcal.

- Veritable Wines & Estates KG: Offering a portfolio of esteemed wine estates.

- Vinuv: Focused on introducing unique wine selections to the market.

- Virant Restaurants: Combining farm-to-table dining with culinary innovation.

- Wine House Imports: Providing a curated selection of international wines.

These companies represent just a fraction of the diverse and influential attendees you'll have the opportunity to meet at USATT 2025.

Why Brands Should Exhibit at 2025 USA Trade Tasting?

For brands looking to break into or expand within the U.S. beverage market, the 2025 USA Trade Tasting (USATT) is an essential event. Taking place on May 20, 2025, in Chicago, this trade-only event provides a direct gateway to importers, distributors, retailers, and on-premise decision-makers actively seeking new products. Here’s why exhibiting at USATT 2025 is a must for wine, spirits, and beverage brands:

1. Connect with Key Buyers and Decision-Makers

2. Strong Midwest Market Representation

3. A Cost-Effective Way to Expand in the U.S. Market

4. Exhibitors get free conference access and cocktail party access.

5. Gain Media Exposure & Industry Recognition

6. One day, easy setup, saving you money on set up and travel. B2B event.

Exhibit at USATT 2025 & Grow Your Brand!

If you're looking to establish strong distributor partnerships, secure on-premise placements, and grow in the competitive U.S. market, USA Trade Tasting is the event for you. Secure your exhibitor spot today and position your brand for success in 2025!

Also Read:
Diniz Cellars, a California Based Wine Importer Will Be Attending USA Trade Tasting
Brands of Portugal, Leading Wine Importer Of Portuguese Wines Will Be Attending USA Trade Tasting
USA Trade Tasting & Sommeliers Choice Awards Tasting Coming To Chicago