The conference will have TED-Style talks where speakers will give you insight into what strategies and standards the industry's top thinkers are using to shape the marketplace around you. There will be 6 keynotes with 30 minute each and 8 speakers with 15 min bold talks. The educational conference is a full-day experience that brings together thousands of beverage professionals from around the world.

Who are the Speakers?

Ranging from brand builders to marketing guru’s, the educational conference is hosting remarkable experts who exhibit a truly heightened knowledge of the industry to give our visitors a clear understanding of the real-life challenges that face them in the marketplace.

Who should attend?

Whether you are a craft distillery, craft brewery or a boutique winery that’s just starting out, or work in sales at an importer/distributor or at an established beverage company, or simply wish to expand your skill set and gain a new perspective, USATT Conference is a must-attend event. Join hundreds of fellow winemakers, brewmasters, distillers, salespeople and marketers at USATrade Tasting Conference which is designed to inspire and empower you with sales and marketing ideas—brought to you by Beverage Trade Network.

Top reasons to attend USATT Conference

• Learn how to launch, market and grow your wine, beer or spirit brand in the USA market.

• Reduce your trial and error time: Why experiment with your branding when you can fast-track your time to success? The experts at this event will empower you to focus on what really works (and prove to others it works).

• Network with marketers just like you: Imagine connecting face-to-face with hundreds of people—just like you—as you share stories, gather ideas and build relationships that last for years.

• Meet the speakers. Attendees will learn first-hand from presentations and also have the unique opportunity to directly engage with new industry contacts.

• Get your ROI by getting great content. The right conferences not only allow you to meet smart, inspiring people, but also teach you a ton — especially in skills that make you a more well-rounded professional. USATT Conference is all about ‘How To Do It’. We are not going to discuss where the industry is going, what are the problems – instead, we are going to discuss how to make it happen and do it better.

• It’s in New York City. What a great city. The people are friendly, with everything from burger joints to swish eateries with big-name chefs, and there’s also a thriving bar scene.

Below is a sampling of what you will learn.

• How to manage and grow your brand.

• How to pitch your brand to independents bottle shops.

• How to make people fall in love with your brands.

• How to create a culture and how to share that with your customers.

• How to grow your brand in on-premise accounts.

• How to create effective retail merchandising programs that work in retail.

• How to build your brand as a sustainable brand.

• How To Pitch Your Brand To A Prospective Distributor.

• Top 3 Tips on getting paid and managing risks by Tim Duval

• Franchise states and compliance issues to navigate the USA Market

• Alternate strategies to grow your brand in the USA

• How to pitch into National Chains

Looking to grow your distribution in the USA?

Exhibit your brand at USA Trade Tasting (USATT) and get the attention of USA’s leading importers, important distributors, high-profile retail merchants, and influential media executives.