For over twenty years, Adam Lambert has been helping craft labels build their brands into national icons. Also a long time speaker and consultant to the trade, Adam will be sharing his secrets on what it really takes to build a sales team and find the distribution partners, one state at a time. Adam Lambert has spent the last 20 years learning from just about every angle of the beverage industry.

Prior to working for New Holland, Adam worked as VP of Sales at Dogfish Head Craft Brewery and spent 6 years as National Sales and Marketing Manager for Rogue Ales. Lambert brings a wealth of sales and distribution experience that will provide suppliers distribution and selling strategies in how to grow your craft beverage brand by building a solid distributors network. USA Trade Tasting (USATT) is an annual adult beverage trade trade tasting and business conference where brand owners can connect with importers, state distributors, retailers and press of USA. 2019 USATT will be hosted in New York City on May 13-14. Backed with conference sessions, USATT helps exhibitors develop their sales network and adopt successful distribution strategies.