Island Coquito, where every sip tells a story of tradition, family, and the vibrant flavors of the Caribbean. Their brand was born from a cherished family recipe passed down through generations, originating from Abuela Juana. Her Coquito was a symbol of celebration, bringing loved ones together with its rich blend of coconut, spices, and rum. Inspired by her legacy, they want to bring this unique taste to every family across the world.

At USATT, Island Coquito proudly presents a unique, non-dairy alternative to traditional Coquito. Unlike many other spirits, Coquito is a rare find in the market, with only a handful of brands offering this beloved Puerto Rican beverage. What sets Island Coquito apart is not only its authenticity and adherence to a cherished generational recipe but also its innovative twist as a non-dairy option. This makes it accessible to a broader audience, including those with dietary restrictions or preferences. In a crowded marketplace, Island Coquito shines as a symbol of tradition, innovation, and inclusivity.

Island Coquito's Unique Selling Point lies in its fusion of tradition and innovation. They understand that consumers like spirits that taste great by themselves but can also be used in some of their favorite cocktails. Love a creamy espresso martini? Replace the traditional cream liqueur with Their non-dairy coquito and enjoy the creamy coconut flavor. Love pina coladas? You guessed it Their coquito can be used to replace coconut cream. These are just a few examples of how Their brand reflects innovation, while still maintaining tradition.

Specific themes they wish to convey through their products include:

Family Heritage: they want to highlight the importance of family and tradition in shaping Island Coquito, emphasizing how Their recipe has been lovingly preserved and passed down over time.

Authenticity: By sharing the origins of Their Coquito and the cultural significance behind it, they aim to showcase Their brand's commitment to authenticity and quality.

Innovation: Despite Its deep-rooted tradition, Island Coquito stands out as a pioneer in offering a non-dairy alternative, demonstrating Its ability to adapt to evolving consumer preferences while staying true to Its heritage.

Inclusivity: Through Their storytelling, they seek to create a sense of inclusivity and belonging, inviting people from all walks of life to experience the joy that comes with enjoying Coquito.

By weaving these themes into Their storytelling, they hope to create meaningful connections with Their audience, leaving a lasting impression and inspiring them to embrace the spirit of Island Coquito in their own lives.

Image: (L-R) Luis Olmo,Victor Regino (CEO) and Travis Escobar.

Island Coquito is particularly excited to connect with distributors who share Their passion for bringing unique and authentic products to consumers. they are seeking distributors who have a strong understanding of the beverage industry, especially within the spirits category, and who have established networks and channels to effectively introduce Island Coquito to new markets.

Their ideal distributor is one who values the rich heritage and the story behind Island Coquito and is committed to preserving and promoting its authenticity. They should have experience working with niche and specialty products, as well as a keen eye for identifying emerging trends and opportunities within the market.

They are eager to collaborate with distributors who are enthusiastic about introducing Island Coquito to a diverse range of retailers, bars, and restaurants, helping to expand Their reach and make Their product accessible to consumers across different regions. Through meaningful partnerships with distributors, they aim to foster long-term growth and success for Island Coquito while delighting consumers with the taste of the Caribbean.

Their primary objectives for participating in USATT are to increase brand visibility, establish valuable connections with distributors, and expand Their market presence. By showcasing Island Coquito at USATT, they aim to introduce Their product to a wider audience of industry professionals, including distributors, retailers, and buyers, who are actively seeking unique and high-quality offerings to add to their portfolios.

Image Source: Island Coquito

To captivate visitors at Their exhibitor table during USATT, Island Coquito will employ storytelling that highlights Their uniqueness and authenticity. Rather than following typical trends, they will leverage Their distinctive features to capture attention and leave a lasting impression from taste alone.

Their participation in USATT serves as a pivotal moment in Island Coquito's journey, presenting opportunities for growth, expansion, and collaboration that will shape the future of Their brand in exciting and meaningful ways. By seizing these opportunities and leveraging the momentum generated at the event, they are poised to embark on a journey of continued success and innovation in the beverage industry.

As they prepare to showcase their wines at the USA Trade Tasting, Papis Refrescos LLC looks forward to forging new connections, engaging with potential partners, and sharing their passion. Join them at Table Number: 43 during the USA Trade Tasting in Chicago, where they will be exhibiting at Morgan MFG, Chicago, IL, United States, on 22nd-23rd May.