USA Trade Tasting Returns to New York, May 16-17 2017

Mark your calendars to register and attend the USA Trade Tasting which returns to the Metropolitan Pavilion in NYC Tues/Wed. May 16 and 17th May, 2017.

Some 160 producers of wine, spirits and beer from around the world will be sharing the main floor to show their wares. In addition, there will be an educational portion of the show upstairs with a broad range of presentations to address the needs and interests of attendees and exhibitors alike.

Additionally, Masterclasses will be put on by China, Beaujolais and Wines of Tejo (Portugal) respectively providing in-depth insights into those regions.

The seminar portion of the show will feature the following speakers and subjects:

• John Beaudette, President of MHW, Ltd. on “The New Brand/Craft Phenomenon”
• Brandy Rand, VP at IWSR on current market trends
• Chris Mehringer, President of Park Street Imports on “Key Considerations on Route to U.S. Market Strategies”
• Donna Hartman of Olender Feldman legal firm returns to share insights on “How to Draft a Solid Distribution Agreement for both Franchise and non-Franchise States.”
• Stephen Fahy, Senior Buyer at the Wine Library on ramping up retail marketing to grow revenues and customers for the long term.
• Jonathan Newman, CEO Newman Wine on “10 Proven Promotional Programs That Will Get Your Brand Picked Up by National Chains and Large Retailers.”
• Perennial favorite speaker Josh Wand is back to talk about “How Importers and Distributors Can Build a Strong Sales Force.”
• Thomas Barfoed, MD of JF Hillebrand on optimizing logistics
• Bill “Tish” of BevMedia with tips on best ways to work with the press to get coverage of your brands
• Richard Halstead, CEO of Wine Intelligence on How to Win Retailers and Influence Them With Effective Merchandising and Programming.
• On Day 2, an “Office Hours” panel discussion will be held on tips and tools brands can use to get the attention of importers and distributors. The panel will include:
o Martin Sinkoff, VP and Dir. of Marketing at Frederick Wildman
o Mick Yurch, Bluest Sky Group and former Sherry-Lehmann head honcho
o Mike Votto, CEO of Votto Vines Importers
o Rob Bradshaw, Pres. and CEO of Cape Classics Imports

It’s a fabulous line up of conference speakers that will complement the floor exhibits of suppliers from around the world. The goal for attendees and exhibitors is to foster connections to develop and grow business for all.

Event Producer: Beverage Trade Network

USA Trade Tasting is brought to you by Beverage Trade Network, the leading online platform dedicated to connecting the global beverage industry. Beverage Trade Network (BTN) successfully connects wineries, breweries, distilleries and brand owners with international importers, distributors, brokers and beverage industry professionals on a daily basis. Strong partnerships with international and US organizations have helped BTN establish USA Trade Tasting as a premiere sales and marketing event committed to connecting the beverage industry.

Register now for the USATT and the conference tickets for the conference portion are going fast.

Time and Venue:

New York:
Date: Tuesday & Wednesday, May 16-17 2017,
Time: 9:30 AM to 6:30 PM (EST).
Location: Metropolitan Pavilion, New York City, NY, USA.
RSVP for USATT 2017 here.

We look forward to having you there.

Every year, the USATT Show brings together small and medium sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line. Get Your Visitor Trade Pass Now. 

USATT Visitor Registration is Now Open.