How Importers and Distributors Can Build a Strong Sales Force

At the USATT17 Conference, Josh Wand, Founder of BevForce, shared his insights on how importers and distributors can build a strong sales force for the U.S. market. As Wand explained, it’s all about hiring the best team possible. he outlined two of the keys to employee retention: offering fair market value compensation and building a healthy, positive sales culture.

About Josh Wand :

Josh Wand is the Founder & Motivator in Chief of BevForce, a boutique recruiting and staffing agency that specializes in hiring strategies and organizational design for beverage companies. Wand developed BevForce to provide the beverage industry with a full-service hiring and job search platform that connects good people to great jobs.

BevForce is a comprehensive recruiting and staffing resource, providing services including executive recruiting, interim placement and a targeted industry job board at www.BevForce.com. BevForce is headquartered in New York, NY with an additional office in Los Angeles, California.

Prior to creating BevForce, Josh held positions at Southern Wine & SpiritsAV Imports and Sidebar Spirits. His role included business development, management of a national sales and distribution network, staffing the organization and instituting educational training programs for hotels and restaurant groups.

About the USA Trade Tasting:

USATT is an annual show for retailers, sommeliers, bartenders, importers and distributors to network, learn and find new opportunities to grow.

Every year, the USATT Show brings together small and medium-sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line. Visitor trade registrations are now open.

About the Event Organizer:
Beverage Trade Network (BTN) is a leading online marketing and B2B networking platform servicing suppliers, buyers and beverage professionals in the global beverage industry. BTN provides a selection of sourcing solutions for importers and distributors as well as an extensive range of marketing and distribution services for international suppliers. BTN also runs a line-up of B2B trade shows around the world. For more information about BTN, please visit www.beveragetradenetwork.com

USA Trade Tasting 2018 Exhibitor Registrations Now Open.Become an Exhibitor Now and get 30% off the Regular Exhibiting Fee.