Explore India’s First Bottled Craft Beer – BIRA At USATT 2017

B9 Beverages (the company behind Bira 91) has started up with the mission to bring a craft beer revolution in India & the US. Based out of New Delhi, with expansion throughout the US, everyone at B9 cares deeply about one thing, and one thing only – creating and making beers that people can fall in love with.

BIRA

And, they begin with careful selection of the world’s best ingredients: malts from France & Belgium, hops from the lost & unknown Himalayas and from traditional Bavarian farms, water from the world’s most protected sources – all combined with the passion and skill of their brewers to bring you the world’s finest beer!

BIRA White  Ale is a deliciously different wheat beer with low bitterness, a hint of spicy citrus with a soft finish – a refreshing all day craft beer, brewed with the finest natural ingredients mixed with barrels of passion.

BIRA Blonde Lager is a sparkling contrast to the insipid mass market beers. Rich in colour, made with the choicest two row barley, extra malty and high hopped with delicate aroma and bitter hops, this flavorful lager is equally at home on a master chef’s table and at a casual evening with your friends.

BIRA

The big difference in Bira 91 White comes when the libation first touches the tongue. It is sweeter and markedly more acerbic, or citrusy, than the normal beer. The bigger surprise is in the lack of bitterness that usually marks beer…Bira 91 Blonde is more conventional in taste. It is high in hops, so the aroma and the bitterness too are proportionally more noticeable. However, unlike others of its sort, they feel that their beer has more body and is, therefore, more seductive.

BIRA

Bira is the smart simian mascot, a idiosyncratic monkey which reflects everything that they stands for – being estoric, eccentric, unconventional and unorthodox. They are  the lynchpin of their services with a peerless insight into the tastes of  beer connoisseurs! Beers brewed by them are an eclectic mix of exotic ingredients that epitomize the flavors of the traditional Bavarian farms, the mystical Himalayas and the gourmet tastes of France and Belgium.Their style is aesthetic and thus they have a penchant for organic, handcrafted beers.

Explore premium beer offered by BIRA at USATT 2017. USA Trade Tasting (USATT) is an annual trade only event in New York city helping producers connect with wine, beer, spirits importers, distributors, retailers and press of USA. Meet Importers, State Distributors, Retailers and Press of USA in New York City.

Event Producer: Beverage Trade Network

USA Trade Tasting is brought to you by Beverage Trade Network, the leading online platform dedicated to connecting the global beverage industry. Beverage Trade Network (BTN) successfully connects wineries, breweries, distilleries and brand owners with international importers, distributors, brokers and beverage industry professionals on a daily basis. Strong partnerships with international and US organizations have helped BTN establish USA Trade Tasting as a premiere sales and marketing event committed to connecting the beverage industry.

BIRA

Every year, the USATT Show brings together small and medium sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line. Get Your Visitor Trade Pass Now. 

USATT Visitor Registration is Now Open.

 

Absolute Must Attend: Office Hours With Martin Sinkoff, Rob Bradshaw, Michael P. Votto and Michael Yurch

In May, we will be putting you in-front of the buyer directly. USA Trade Tasting will be featuring “Office Hours”  a panel discussion on how brands can find, present to and work with prospective U.S. importers and distributors.

A one-on-one Question and Answer session will give attendees a a chance to address their specific issues via one-on-one with panelists. Importers and distributors will share what they are really looking for when selecting a new brand. What do they expect from a new brand? And, why some brands make it and some don’t.

Panel Includes:

Martin Sinkoff, VP Dir. of Mktg Frederick Wildman

Rob Bradshaw, CEO, Cape Classics

Michael P. Votto, President/CEO of Votto Vines

Michael Yurch, President, Bluest Sky Group, ex. owner of Sherry Lehmann

Who Should Attend:

International and Domestic Brand Owners who are Looking To Grow in the US Market. Importers and Distributors of USA looking to address their own business challenges.

Moderator: Steve Raye, President of Bevology Inc.

Office Hours

Steve Raye is President of Bevology, a marketing consulting company specializing in spirits and wine. Steve has more than two decades of Drinks Industry experience, beginning with Diageo-predecessor Heublein. As a Managing Partner of Brand Action Team for ten years, he specialized in helping new-to-the-U.S. brands manage their entry into the American market.

On the wine side Steve also has significant experience working with country and regional wine trade promotion agencies including Austria, Australia, Chile, Spain, Santorini and Ribera del Duero and Rueda. He is also a consultant to Vinitaly and has managed U.S. trade PR for ProWein. On the spirits side he directed the entire brand development from concept through design, launch, and execution for Singani 63 from Bolivia and Pisco Portón from Peru. Steve is a recognized thought leader who writes and speaks on the issues driving the American Drinks market. He has spoken at Vinitaly, Wine2Wine, Vino2016, London Wine Fair, WSWA, U.S. Drinks Conference, Tales of the Cocktail.

Learn more about – Key Considerations on Route to market Strategies in the U.S. By Chris Mehringer (President of Park Street)

Office Hours

Every year, the USATT Show brings together small and medium sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line. Get Your Visitor Trade Pass Now. 

USATT Visitor Registration is Now Open.

 

Top 20 Wine Conferences in the World

When one is pondering the possibility of attending a wine conference, they think about if their time and money will be worth it. What will be the quality of the presentations? Will they gain anything of value from it?

In an industry like ours, wine conferences are one of the best opportunities to take your game to the next level. One can meet experts and influencers face to face, where they can get answers to their questions and guidance from industry veterans. They can also listen to how successful businessman did it; the tips, techniques and tricks they used to get ahead.

In our busy schedules, we often forget the importance of being in a live face-to-face setting with others from the wine business community. Wine conferences present you with the opportunity to share new ideas with fellow professionals. You also encounter new vendors, suppliers, importers, distributors and retailers.

Attending a wine conference can drive business relationships and heighten your knowledge of running your wine business successfully.

For your perusal, listed below are the top 20 wine conferences taking place around the world.

 

Eastern Winery Exposition

eastern winery expositionThe Eastern Winery Exposition is the largest production wine and grape trade show and conference east of the Pacific states. It is designed to provide Eastern U.S. and Canadian wineries and vineyards with an easily accessible, low-cost professional meeting with a variety of winery and vineyard suppliers, at the right time of year.

A strong conference program, exhibit hall featuring suppliers relevant to the region’s business of wine making, networking events, industry association participation, and flexible registration packages are all integral components of EWE.

Wine Conference Details for Eastern Winery Exposition:

URL: http://easternwineryexposition.com/

USA Trade Tasting and Business Conference (USATT)
USA Trade TastingUSA Trade Tasting (USATT) is an annual adult beverage trade/specialist trade tasting and business conference launched in order to promote sustainable growth in the independent beverage industry by helping boutique wineries, craft breweries, craft distilleries, importers, distributors, retailers and beverage companies learn, source and grow. The show is produced by BeverageTradeNetwork.com which is one of the world’s leading platform connecting wineries, breweries, distilleries to importers and distributors globally.

The USATT showcases exciting wines, beers and spirits from all over the world to USA importers, wholesalers, distributors, retailers and press.

Wine Conference Details for USA Trade Tasting:

URL: http://usatradetasting.com/

Location: Metropolitan Pavilion, New York, New York, USA.

International Bulk Wine and Spirits Show (IBWS SHOW)
ibwss-international bulk wine and spirits showThe International Bulk Wine and Spirits Show aims to give the bulk trade a truly dynamic trading platform where buyers can confidently conduct business with the world’s most reputable suppliers. As the go-to shipping gateway on the Pacific seaboard and home to the majority of wineries in the USA, San Francisco is positioned perfectly for the fair. The city has long acted as the USA’s trading post between the northern and southern hemispheres.  With the launch of IBWSS, international bulk suppliers from some of the world’s most important markets will have unprecedented access to the US market.International Bulk Wine & Spirits Show is a 2 day event being heldat the South San Francisco Conference Center in San Francisco, USA

The International Bulk Wine and Spirits Show showcase exciting wines, beers and spirits from all over the world to USA in the Wine & Spirits industry.

Wine Conference Details for International Bulk Wine and Spirits Show:

URL: http://www.ibwsshow.com

Location: South San Francisco Conference Center in San Francisco, USA.

Wine Marketing & Tourism Conference
wine marketing and tourism conferenceThe Wine Marketing & Tourism Conference, organized by the wine marketing wine tourism will take place at the Texas Hill Country in Fredericksburg, USA. The conference will Wine tourism, of course, is simply the visitation of wine regions by travelers. From an industry conference perspective, our goal has always been to provide valuable advice on how to grow and improve one’s own wine tourism offering. And growing wine tourism is all about effective marketing.

Wine Conference Details for Wine Marketing & Tourism Conference:

URL: http://winetourismconference.org/

Location: Texas Hill Country, Fredericksburg, USA.

Wine Industry Technology Symposium
wits_logo_lgWine Industry Technology Symposium is a conference for winery professionals who implement technology solutions or analyze sales data. This includes IT professionals, marketing managers and DTC managers, as well as general managers, financial managers and winery owners. This conference only focused on Successfully Deploying Technology Solutions in the Wine Industry.

The conference will include educational sessions, multiple networking opportunities to discuss technology and data issues with other industry professionals and a Sponsor Showcase where sponsors demonstrate and discuss the solutions they offer the wine industry.

Wine Conference Details for Wine Industry Technology Symposium:

URL: http://www.winebusinesswits.com/

Wine2Wine Conference
wine2wine wine conferenceswine2wine is the only event in Italy specifically dedicated to the wine business, an opportunity for all players involved in the production and distribution of wine. Wine2Wine conference offers the unique opportunity for interaction where wineries can gather updated information and know-how in order to better face the challenges of this evolving sector. The event brings together the experience of some of the most important Italian and international wineries, as well as from other dynamic and innovative sectors.

Wine Conference Details for wine2wine:

URL: http://www.wine2wine.net/

Location: Eronafiere Congress Center, Verona (VR) Italy.

Australian Wine Industry Technical Conference (AWITC)
Australian Wine Industry - Technical ConferenceThe Australian Wine Industry Technical Conference and Trade Exhibition is the premier technical event for the Australian wine industry. Held every three years since 1970, it combines an extensive program of plenary sessions, workshops, posters, student forum and social events with the industry’s most respected and extensive trade exhibition. The Australian Wine Industry Trade Exhibition (AWITE) is Australia’s leading exhibition of wine technology, equipment and services. Australian Wine Industry Technical Conference will feature a comprehensive range of winemaking and vineyard equipment, materials and associated services. AWITC will be conducted by Fair Events and presented by the Australian Wine Industry Technical Conference Inc.

Wine Conference Details for US Bev Expo:

URL: http://www.awitc.com.au/

Location: Australia.

International Wine Tourism Conference – IWINETC
international wine tourism conference

IWINETC was founded in Spain in 2009; The International Wine Tourism Conference has now accommodated over 700 wine tourism professionals in 45 different countries throughout the world. IWINETC is the leading global event for the wine and culinary tourism industry, held in grape escape destinations around the world. The 3 day event (2 day conference & 1 day Workshop) delivers thought provoking professional education, an extensive exhibition area to discover wine travel destinations and their wines, a focused business environment for tour operators to meet wine tourism experience providers and a chance to discover the wine tourism highlights of the host destination.

Wine Conference details for International Wine Tourism Conference:

URL: https://www.iwinetc.com/

Location: Catania, Sicily, Italy.

Unified Wine & Grape Symposium
unified wine and grape symposiumThe Unified Wine & Grape Symposium (UWGS) is an annual wine and grape industry event, held every January in Sacramento, California, United States of America. Since 1995 the American Society for Enology and Viticulture (ASEV) and the California Association of Wine grape Growers (CAWG) have worked together to develop the trade show combined with symposium. The Unified Symposium also hosts a trade show with over 550 vendors displaying their products and services to the more than 12,000 people who attend annually. This annual event draws more than 13,000 grape growers, vintners and allied industry members from around the world. Including 3 days of program sessions, and over 650 exhibitors, it is the largest event of its kind in the western hemisphere in the Wine & Spirits industry.

Wine Conference details for Unified Wine & Grape Symposium:

URL: http://www.unifiedsymposium.org/

Location: Sacramento Convention Center, Sacramento, USA.
WSWA Convention
Wine and Spirits Wholesalers of americaThe Wine and Spirit Wholesalers Association Convention is one of the biggest events in the USA and services large distribution houses and their members.  For over seventy two years the event has celebrated the success of the wine and spirits industry in the USA.

Wine and Spirits Wholesalers of America Annual Convention and Exposition is a 4-day event being held at the Grande Lakes in Orlando, Florida. The WSWA Convention is the premier event where distributors seek out new and exciting beverage products in the wine &spirits industry.

Wine Conference Details for Wine and Spirits Wholesalers Association Convention:

URL: http://www.wswaconvention.org/

Location: Grand Lakes, Orlando, Florida, USA

Wine Vision Conference
wine visionWine Vision is now widely recognized as the leading business innovation forum in the international wine calendar.  Since its launch in 2013 almost 650 CEOs and senior level decision makers have attended the event from close to 30 countries. Their feedback has been unanimous: Wine Vision extended their knowledge, enriched their networks and inspired action in their business. Their mission is to be a catalyst to a more profitable wine industry. Following two years in London and resounding success in Bilbao, Spain, The host location for next year’s forum will be Sonoma County, one of North America’s most progressive wine producing areas.

Wine Conference Details for Wine Vision:

URL: http://www.winevision.com/

Location: Sonoma County, California, USA.

Romeo Bragato National Conference
Romeo Bragato National ConferenceThe Romeo Bragato Conference is the annual three-day conference of the New Zealand grape and wine sector. Named after Romeo Bragato, considered by many to be the ‘father’ of New Zealand viticulture, the conference brings together all participants in the industry. The conference covers the full range of industry activity including grape growing and wine making, national and international wine sector trends, wine marketing and market development, business management and strategic planning.

Wine Conference Details for Romeo Bragato National Conference

Place: New Zealand
Website: http://www.bragato.org.nz/

World Wine Meetings – Barcelona
World Wine Meetings - BarcelonaWorld Wine Meeting is a 4 day event being held at Barcelona, Spain. This event showcases products like wine and spirits.  The WWM Barcelona business convention takes place over 3 days and is an opportunity to meet selected wine buyers from key buying markets of the world. For more than 30 years now, the WWM Barcelona (ex Cannes) convention has enabled 1,000 wine producers and wine merchants to create, develop, and establish their export activities etc. in the Wine & Spirits industry.

Wine Conference Details for World Wine Meetings Barcelona

Place: Barcelona, Spain
Website: http://www.wwm-global.com/en/

International Cool Climate Wine Symposium
International Cool Climate Wine SymposiumInternational Cool Climate Wine Symposium is for bringing together the world’s leading producers and experts in cool climate viticulture, winemaking, research and promotion. So what does “cool climate” mean in relation to wine? There you’ll find out more, see why the ICCWS Symposia are an essential in the diaries of the world’s leading winemakers and grape growers, and explore the winemaking lands of England and Wales. The International Cool Climate Wine Symposium is a major international forum, bringing together the world’s leading figures in cool climate wine production. Held first in 1984, Over three days ideas and best practice will be shared, new and sustainable ways to produce wine will be discussed, master classes will be hosted and wines tasted.

Wine Conference Details for International Cool Climate Wine Symposium

Website: http://www.iccws2016.com/

Place: England
SOMM Summit – International Wine & Spirits Symposium
SOMM Summit - International Wine & Spirits SymposiumSOMM SUMMIT is an educational symposium designed for wine & spirits enthusiasts, sommeliers, wine sales and hospitality professionals with an emphasis on international wine, craft beer, artisanal spirits, enology and viticulture. This four-day conference features educational seminars, wine-beer-spirits tastings and discussions led by prominent master sommeliers, masters of wine, and professors of enology and viticulture, brewers and distillers.

Wine Conference Detail for SOMM Summit – International Wine & Spirits Symposium

Website: http://www.sommsummit.com/

Place: Seattle, WA
Meininger’s International Wine Conference
Meininger's International Wine ConferenceMeininger’s International Wine Conference, held on the eve of ProWein, offered lively presentations and discussions on trends in the wine market and in wine e-commerce. The Meiningers International Wine Conference, organized by the Meininger Verlag GmbH will take place at Dusseldorf, Germany. The conference will cover areas like discuss the rules of play and conduct, the notions of impact and influence and the questions of how important social media has become in the wine sector and how it influences markets and sales.
Wine Conference Details For Meininger’s International Wine Conference

Website: https://www.meininger.de/

Place: Germany
Digital Wine Communication Conference

Digital Wine Communication ConferenceDWCC is one of the world’s biggest conference related to wine and technology. The DWCC is conference dedicated to creating a network of wine communicators across the globe to spread information, broaden the culture of wine, improve industry standards, and above all else, create a physical space to communicate and share ideas. These Conference sessions are led by international experts in the field who come from around the world to share their knowledge; the conference is thus an excellent opportunity for anyone in the wine trade to network.

Wine Conference Details for Digital Wine Communication Conference
Website: http://www.dwcc.co/
London Wine Fair
london-wine-fair-2014-logo_colour-on-white-670x270London Wine Fair is a 3 day event and wine conference being held at the Olympia London in London, United Kingdom. The London Wine Fair is one of the world’s leading wine trade events. For 36 years the UK and international wine industry has been meeting at the Fair to discuss all aspects of the trade, to taste the latest vintage and get down to business. This is such a biggest wine conference in London.

Wine Conference Details For London Wine Fair

Place: London

Website: http://www.londonwinefair.com/

Hong Kong International Wine & Spirits Fair

Hong Kong International Wine & Spirits FairThe wine scene in Asia is sparkling with potential for growth, and the HKTDC Hong Kong International Wine & Spirits Fair is the platform that promotes the wine trade. The Hong Kong International Wine & Spirits fair is 3 days event held at Hong Kong Convention & Exhibition Centre. Though Asia is its home ground, the fair is truly international. Buyers will see wines from the classic wine-producing regions of the world as well as exciting new winemakers of non-traditional origins and organic wines.

Wine Conference Details for Hong Kong International Wine & Spirits Fair

Place: Hong Kong

Website: http://www.hktdc.com/

WIVI central coast Wine Conference
aaeaaqaaaaaaaaw3aaaajgm3ntviogi5lwu2mzgtndy4ms1hotfkltc1ytfhmme4ytk4nqWiVi Central Coast, is the premier wine and viticulture symposium and trade show in Central California. Now the largest wine industry event south of San Francisco, WiVi boasts 45,000 sq. ft. of exhibit space with nearly 200 exhibits and hundreds of new products, product demonstrations, educational seminars and networking opportunities for winemakers, grape growers, winery owners and managers.

This one-day conference and tradeshow features sessions by top industry leaders on regional viticulture, enology and DTC topics and gives attendees the opportunity to understand and experience new trends and technology.

Wine Conference Details for WIVI central coast Wine Conference

Website: http://www.wivicentralcoast.com/

Place: California, USA

Wine conference build up your distribution network, strong wine brand awareness, targeted audience for all these reasons conferences must attain and participate, continue to do so at least once a year. The benefits are definitely bigger than the costs if you know how to get the most out of every wine conference.

 

Every year, the USATT Show brings together small and medium sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line. Get Your Visitor Trade Pass Now. 

USATT Visitor Registration is Now Open.

Event Producer: Beverage Trade Network

USA Trade Tasting is brought to you by Beverage Trade Network, the leading online platform dedicated to connecting the global beverage industry. Beverage Trade Network (BTN) successfully connects wineries, breweries, distilleries and brand owners with international importers, distributors, brokers and beverage industry professionals on a daily basis. Strong partnerships with international and US organizations have helped BTN establish USA Trade Tasting as a premiere sales and marketing event committed to connecting the beverage industry.

Looking To Grow Distribution in USA?

Then get involved with the USA Trade Tasting 17. Book your exhibitor spot by March 20, 2017.

USA Trade Tasting (USATT) is an annual trade only event in New York city helping producers connect with wine, beer, spirits importers, distributors, retailers and press of USA. Meet Importers, State Distributors, Retailers and Press of USA in New York City.

Eventbrite - 2017 USA Trade Tasting - Exhibitor Registration Portal Book By March 20,2017

Event Producer: Beverage Trade Network

USA Trade Tasting is brought to you by Beverage Trade Network, the leading online platform dedicated to connecting the global beverage industry. Beverage Trade Network (BTN) successfully connects wineries, breweries, distilleries and brand owners with international importers, distributors, brokers and beverage industry professionals on a daily basis. Strong partnerships with international and US organizations have helped BTN establish USA Trade Tasting as a premiere sales and marketing event committed to connecting the beverage industry.

 

Every year, the USATT Show brings together small and medium sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line. Get Your Visitor Trade Pass Now. 

USATT Visitor Registration is Now Open.

 

 

USA Trade Tasting and Conference 2016 Round Up Video

USA Trade Tasting (USATT) is an annual trade only event in New York city helping producers connect with wine, beer, spirits importers, distributors, retailers and press of USA. Learn more on how to exhibit at USATT and Grow Your Brand in the US market.

EVENT PRODUCER

Beverage Trade Network Logo

USA Trade Tasting is brought to you by Beverage Trade Network, the leading online platform dedicated to connecting the global beverage industry. Beverage Trade Network (BTN) successfully connects wineries, breweries, distilleries and brand owners with international importers, distributors, brokers and beverage industry professionals on a daily basis. Strong partnerships with international and US organizations have helped BTN establish USA Trade Tasting as a premiere sales and marketing event committed to connecting the US beverage industry.

The 2016 USA Trade Tasting and Conference hosted a full day of speakers dedicated to helping exhibitors develop their sales network and adopt successful distribution strategies into their everyday operations along with the grand tasting floor where exhibitors showcased their brands to importers, distributors and retailers of USA.

With instructional seminars exploring practical ways to address the current market, executives from some of the country’s leading companies presented their tried and true blue-prints to successfully maneuvering in the US industry. 2017 USA Trade Tasting and Conference exhibitor registrations are now open.

If you are a wine, beer or spirits producer or an USA importer looking to grow, USATT is the perfect platform to help you connect with state distributors, importers and retailers in USA.

Event Producer: Beverage Trade Network

USA Trade Tasting is brought to you by Beverage Trade Network, the leading online platform dedicated to connecting the global beverage industry. Beverage Trade Network (BTN) successfully connects wineries, breweries, distilleries and brand owners with international importers, distributors, brokers and beverage industry professionals on a daily basis. Strong partnerships with international and US organizations have helped BTN establish USA Trade Tasting as a premiere sales and marketing event committed to connecting the beverage industry.

 

Every year, the USATT Show brings together small and medium sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line. Get Your Visitor Trade Pass Now. 

USATT Visitor Registration is Now Open.

 

USA Trade Tasting 2016 Toasts to Overwhelming Success

Global leaders in the beverage trade industry came together to sample the best in beer, wine and spirits at USA Trade Tasting 2016 (USATT) in New York City.

Over the three-day international trade fair, 180 exhibitors, including industry-leading organizations from a number of popular wine-growing nations such as France, Italy, Germany, Australia, South Africa, and Portugal poured their product, and award-winning spirits, ciders and craft beer companies enjoyed a debut with over 2000 visitors in attendance.

USATT attracted importers, distributers and retailers from over thirty countries and with more than 1000 distinctive SKUs on offer, it’s no wonder they came to the Grand Tasting with serious trade interest, and a willingness from MHW to broker deals on the spot.

USATT Floor

Visitors speak with 180 exhibitors on The USATT  2016 Grand Tasting floor.

Sid Patel, the CEO of Beverage Trade Network and Director of USA Trade Tasting was gratified by the resounding success of the event. “We are extremely pleased with the response we’ve received from the exhibitor’s at USATT’s inaugural event. The quality of the exhibitors and the satisfaction of the visitors has set the bar extremely high for years to come.”

USATT March 21 - 2016-5

The highly successful Brand Pitch Sessions showcased up-and-coming brands to prospective new import and distribution partners.

Over the first two days of the event, the USATT Grand Tasting (USA Trade Tasting 2016) was complemented by a number of innovative campaigns that added a great deal to the variety and tone of the event. These included the Brand Pitch Sessions, which is a networking system designed to match brand owners with appropriate and interested importers and distributors, and a number of masterclasses in The Wines of South Africa, World of Whiskies, and the New York Wines Organization.

USATT March 23 - 2016-1-8

Rob Bradshaw from Cape Classics speaking at the USATT Conference.

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Felicity Carter from Meininger’s Wine Business International speaking at the USATT Conference.

USATT March 23 - 2016-1-10

John Beaudette from MHW speaking at the USATT Conference.

On the third day, some of the best known leaders in the industry brought it home by offering key strategic insights for up-and-coming brands, during the much-anticipated BTN Educational Conference. Presentations were structured around a ‘how-to’ tutorial format and included topics around best practices in sales, distribution and marketing; they provided essential take-aways for the day-to-day operation of effective businesses. Notable presentations included: an extensive break-down of international sales planning by Jim Ryan of Constellation; an in-depth market analysis from Danny Brager of Nielsen, and a study regarding the benefits and challenges in establishing a resilient employee base from Josh Wand, of BevForce.

USATT March 21 - 2016-3 USA Trade Tasting 2016

Intimate Masterclasses were given by Wines of Australia, Wines of South Africa, Vinhos Verdes and PVI Global.

The USATT was covered by a variety of independent media outlets, as well as the event’s official media sponsors: Beverage Media Group; Food and Beverage Magazine; The SOMM Journal; Meigner’s; The Tasting Panel; Artisan Spirit; Distillery Age; Drinks International; The Beverage Journal; Distillery Trail; Microshiner; and Wine & Craft Beverage World.

image2 USA Trade Tasting 2016

John Beaudette from MHW is interviewed on the current state of the US wine market in the Press Area 

The event was organized by www.BeverageTradeNetwork.com, the world’s leading online platform for connecting importers, distributors and retailers with suppliers from around the world. “Results from this year’s show clearly demonstrate that the trade show blueprint for networking solutions developed by BTN, works inside the constraints of the three-tiered system, while opening the door to better business, said industry veteran Steve Raye, President of Bevology Consulting.

USA Trade Tasting (USATT) is an annual adult beverage trade trade tasting and business conference where brand owners can connect with importers, state distributors, retailers and press of USA. 2017 USATT will be hosted in New York City on May 16-17. Backed with conference sessions, USATT helps exhibitors develop their sales network and adopt successful distribution strategies.

With instructional seminars exploring practical ways to address the current market, executives from some of the country’s leading companies will present their tried and true blue-prints to successfully maneuvering in the US industry. Get involved with 2017 USATT and grow your distribution.

If you are a wine, beer or spirits producer or an USA importer looking to grow, USATT is the perfect platform to help you connect with state distributors, importers and retailers in USA

 

Every year, the USATT Show brings together small and medium sized importers, distributors, retailers and press professionals of the US wine, spirits and beer industry in New York City for 2 days of learning, buying and selling, networking and fun — all designed to help participants grow their bottom line. Get Your Visitor Trade Pass Now. 

USATT Visitor Registration is Now Open.